Reinventing You: Define Your Brand, Imagine Your Future

Reinventing You Define Your Brand Imagine Your Future A step by step guide to reinventing youAre you where you want to be professionally Whether you want to advance faster at your present company change jobs or make the jump to a new field entirely th

  • Title: Reinventing You: Define Your Brand, Imagine Your Future
  • Author: Dorie Clark
  • ISBN: 9781422144138
  • Page: 201
  • Format: Hardcover
  • A step by step guide to reinventing youAre you where you want to be professionally Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear to build a career that thrives on your unique passions and talents But to achieve this in today s competitive job market, it s almost certain that at some poA step by step guide to reinventing youAre you where you want to be professionally Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear to build a career that thrives on your unique passions and talents But to achieve this in today s competitive job market, it s almost certain that at some point you ll need to reinvent yourself professionally Consider this book your road map for the next phase of your career journey.In Reinventing You, branding expert Dorie Clark provides a step by step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make.Mixing personal stories with engaging interviews and examples from well known personalities Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others Reinventing You shows how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want.

    • À Reinventing You: Define Your Brand, Imagine Your Future || ✓ PDF Download by ¹ Dorie Clark
      201 Dorie Clark
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      Posted by:Dorie Clark
      Published :2020-02-13T20:23:49+00:00

    2 thoughts on “Reinventing You: Define Your Brand, Imagine Your Future

    1. Dorie Clark is an adjunct professor at Duke University s Fuqua School of Business and a professional speaker She is the author of Entrepreneurial You Harvard Business Review Press Her previous books include Reinventing You and Stand Out, which was named the 1 Leadership Book of 2015 by Inc magazine, one of the Top 10 Business Books of the Year by Forbes, and was a Washington Post bestseller The New York Times has described her as an expert at self reinvention and helping others make changes in their lives A former presidential campaign spokeswoman, she is a frequent contributor to the Harvard Business Review, and is a consultant and speaker for clients such as Google, Yale University, and the World Bank She is also a producer of a multiple Grammy winning jazz album You can download her free Entrepreneurial You self assessment workbook and learn at dorieclark entrepreneur.

    2. This book is written for: people well-established in their careers looking to change roles or fields altogether, people who know what their dream job is, young people starting out who want to make sure they get to the topThis book is not written for: people for whom work is "just a job," people who have no idea what they want to do with their lives, people who perform at a mediocre levelFeel free to call that snobby--it is what it is, and you need to know that upfront. I don't think it's snobby; [...]

    3. Author Dorie Clark reminds the reader of the incredible amount of work that is needed to change your career path. As an introvert, I find what she describes borders on the overwhelming. There’s the solitary work to figure out what you should be doing. Then there’s the work involving others – building a board of advisors, asking for the information interview, looking for a mentor, building a marketing strategy that involves blogs, tweets, articles, speeches, committee work and the like. I [...]

    4. Sometimes the principle of rebranding oneself might feel a bit calculating. It sounds a bit like smarmy corporate-speak. This unfortunate association is actually acknowledged in this book. Perhaps "reinvention" is a more accurate and appealing term. In no way should anyone feel that they are set on a specific, singular path for life; regardless of the sunk cost of your formal education or past career, follow your passions and use your unique abilities to find happiness. Jump right in. Set an exa [...]

    5. While this book is all about personal branding -- the real concept is the idea that you can change your life, pretty dramatically. While change isn't easy, this book gives solid stepping stones from beginning (Recognizing Where You Are Starting) to middle (Test-Drive Your Path and Develop Your Skills) to end (Reintroduce Yourself and Prove Your Worth). If you are seriously ready to make a change, pick up this book.

    6. Dorie shares some tremendous insights, and crystallizes many aspects of success into a simple action plan. Each chapter though left me feeling more and more alienated, thinking 'That's a whole lotta work'. For someone wholeheartedly into the title, it might change their life. For someone, like me, who enjoyed hearing Dorie on a podcast and curious about what this is all about, it might seem like a uni textbook or workbook. It holds some interest, I got something from it, but I'm feeling I'm fine [...]

    7. Nothing really new or concrete to help you here. One important point was made early on: while you judge yourself on all of the potential you have and all that you're capable of, others will judge you on what you've done in the past, your actual results. If you want to take your career in a different direction, therefore, you'll need to make a concerted effort to create a new and consistent image as seen by the external world.

    8. Listened on Audible after attending a webinar by Dorie. Great information and great writing. I'm ordering the book to read as well. Highly recommended.

    9. I started reading this book quite a while ago (I had heard Dorie Clark speak at SXSW a few years ago and really liked her message and strategies) and I've been jumping back and forth to it over several months. For someone who's trying to "leap" careers or industries, this book provides a lot of valuable information. In the end, as the book emphasizes, it all comes down to one thing: networking. Expanding your network and strategically branding yourself online (and offline) is critical if you wan [...]

    10. Overall this is a good book that helps guide a person through several steps that will help a person make a career transition. Since I'm retiring from the Army this book gave me plenty to think about and consider. It took me awhile to finish because frankly the book combined with the stress of transitioning our of the Army stressed me out. The author spent an entire chapter on the benefits of blogging which I found curious. Beyond that there is plenty of helpful tips for people to digest. A worth [...]

    11. The audio book via Hoopladigital from my local library accompanied my daily chores. Listening to the various stories of career changers reinventing themselves and the different strategies they pursued made me realize there's more to my own reinventions. The author prescribes a conscious plan to rebrand yourself and ways to get the necessary information and contacts to move into a new field. My main takeaway from this is that plenty of people do it and make a huge success from reinvention.

    12. I loved this book , it's not like the others where they give the usual advises -which works btw if you follow them - , but this book gives a new Perspective about approaching your goals , I would read this again

    13. Great advice! I felt really inspired while reading this book. It got my wheels turning on what I can do to plan the next steps in my career, and I appreciated the very practical suggestions on how to gather information and leverage individual strengths to achieve goals.

    14. This book breaks down the process of reshaping your personal brand, whether you're looking to advance your current role or make a complete career change, with various tips and many, many anecdotes. Useful for those considering their professional options.

    15. I met Dorie Clark a few months ago at a literary conference called The Muse & the Marketplace, hosted by Grub Street in Boston. As I sat in on the session that she was leading, I was drawn in by her upbeat and powerful speaking voice and enthusiasm. Following her session, I went out to the mezzanine level where the booksellers had set up shop, but was bummed out when I found that Dorie's book was sold out.On one of my recent strolls through the Harvard COOP bookstore, I purchased and read he [...]

    16. Dorie Clark is a marketing and advertising professional and a leading branding expert. Her A-list of clients includes Google, Ford Foundation and Yale University. She is a contributor to many leading publications such as the Harvard Business Review and Forbes Magazine. In this her first publication, Clark applies her knowledge of branding - which has been thoroughly tested through her work with Fortune 500 companies - to the area of individual branding. According to Clark, career reinvention is [...]

    17. What you do over the course of your life changes slowly, and a lot of it remains the same. The part of what you do that you get paid for--now, that may change drastically. How do you remain true to who you have been AND acquire a reputation for being the person who can do the new job? "Know thyself," said Socrates. Dorie Clark puts it a little differently: "Define your brand, imagine your future."Your brand is not a logo or a slogan. It's how people perceive you, whenever they stop to think abou [...]

    18. m360m/article/pages/Reinvent and Rebrand to be the Best YouRECOGNISED brand expert (by The Associate Press), Ms Dorie Clark, gives readers a step-by-step guide on how to recognise one’s unique strengths and based on that, create a compelling personal brand. There are many self-branding books in the market, all encouraging and teaching people about how to stand out from the crowd.This reviewer is usually sceptical about such books that tend to be more of the same. However, there are some helpfu [...]

    19. This book was pretty useful. It was a little odd, because toward the beginning the author says it's for executives, or mid-career professionals, or something to that effect (I'm going from memory), but many of the tips seem aimed at new college graduates who don't know anything about business etiquette. Stuff like "After someone gives you an informational interview, remember to thank them."The book covers pretty much every area you might need to consider, but doesn't go very deep into any one ar [...]

    20. I suppose I should be grateful. Reading the first chapter, then samples of the remainder, reminded me how much I hated working in corporate culture, where what mattered was getting promoted, and getting noticed by the executives and so on. How much I hated working in a culture where being an executive was what mattered, but executives did no actual work, just 'set the direction'. How much I hated a culture where it was openly admitted that actually having skills that meant you could do hard thin [...]

    21. I bought the book on the reputation of the Harvard COOP bookstore where I found it, thinking it would be in the style of The HBR case studies books, just paired down for quicker reading. However, it turned out to be a self-help book for business readers. I really don't think the top level executives she purports to consult would sit down and use it to strategize their next career. So, whose it for? Many of the things she suggests aren't practical for a low or, even mid-level career changer. But, [...]

    22. I read a lot of business books every year and I find myself recommending only a chosen few. This is one of them! Dorie Clark has written a highly readable, thoroughly researched and wonderfully energizing book full of practical advice for every person who wants to accelerate his/her career success and optimize a career transition.Here are a few of the great ideas she shares:* How to tap your network to create a personal focus group to better understand your future possibilities* How to maximize [...]

    23. Perfect Guide to Helping A Professional Make a Career ShiftFor any professional who is contemplating, involved in, or not seeing the desired results from a career shift: read this book. I'll also suggest any officer retiring from the military put their hands on a copy of this book to understand the various facets that are involved in redefining who you are, why you want to do what you want to do, and how best to put this into the world. Dorie does a superb job of stepping us through a process to [...]

    24. I enjoyed reading this book as I'm in the process of changing fields. Especially useful as I'm looking to change from a social work to a business profession. This book is certainly more useful if you are looking to change TO a business field, rather than the other way around. The suggestions are helpful, and the case studies are interesting. The book is not-particularly ground-breaking, and the material has been covered in plenty of other books. If you are looking for another good book in a simi [...]

    25. The best if its type of "re-invent your career" or "help I'm amidst a mid-life crisis" book Clark's step-by-step approach is filled with practical information, sidebars, and tips gleaned from research and interviews from people who wanting to transition from lawyering to cheesemongering. Not really, that's just a for instance. It was actually lawyering to the wine industry. Clark emphasizes blogging as a means for reinvention, but only toward the end. And the assessment in the appendix is a mix [...]

    26. Was Reinventing You worth the read? It was a refresher, more like a checklist of what you could do if you want to enter a new industry or make a mid career switch.The main idea in this book is to examine your experiences personally and with help from friends, and thinking of presenting them as advantages in your pursuit of a new position, instead of seeing irrelevance. Other topics touch on :- Finding out more about what your prospective job requires, skills wise & the kind of lifestyle you [...]

    27. This is one of those books where everything said seems so important and relevant to you, that you have to take out your favourite notebook to write it all down.One of my favourite sections is the one about social media and marketing yourself. It is a highly relevant subject that everyone should look into, both for business and personal reasons. You need to own and run your own personal brand before it runs (and ruins) you.I listened to the audio book, but have realised I desperately need a print [...]

    28. This book came with me after I read Dorie Clark's article of "A Campaign Strategy for Your Career" in which she describes power and influence on jobs people hold. I expected more a know-how to capture the secret to success in works. However, it turns out to be more like a Self-Help sort of books. While it was quite interesting to see how to embrace the latest technologies to make a great reputation, it sadly lacked to demonstrate how the fundamentals of the success can be established in self-bra [...]

    29. For those of you who like to read but hate reading "business" books: Reinventing You is the most palatable career book I've laid my hands on. I received a free copy during a veteran transition seminar at which Dorie Clark was the keynote speaker. Dorie's presentation skills and writing are spot-on. I greatly enjoyed her speech and was surprised by how much I enjoyed reading a career book. The advice is challenging without being overwhelming, and Dorie includes relevant, high-impact anecdotes.

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